Manchester United Redefined

As a lifelong Manchester United fan, I’ve often wondered what the future might hold for the club’s graphic identity. The crest is a mark I’ve admired for as long as I can remember, so refreshing it felt like a careful and delicate task.

 The reimagined identity takes inspiration from the sharp geometry of the devil and its pitchfork. This conceptual evolution lends itself to a bolder and braver approach to a universally recognised icon in the Red Devil, while still respecting the heritage of the club.

(Please note: This project is a self-inited personal project and has no affiliation with Manchester United)